Dasani is the official Kenya Open water Partner

Dasani is the official Kenya Open water Partner

Dasani is the official Kenya Open water Partner

Dasani , The Coca Cola brand of bottled water was on Monday unveiled as the official hydration partner for this year’s Kenya Open golf championship. This was unveiled in a media briefing at the Muthaiga golf club.

Speaking during the unveiling of the Kshs.2 million sponsorship package, Peter Njonjo, General Manager East Africa for Coca-Cola East and Central Africa, said that they were proud to be part of East Africa’s most prestigious professional golf tournament.

“For several years now, Dasani has been the official water for the Kenya Open Golf Championship,” he said, noting that the brand had become synonymous with the professional and amateur golfing fraternity in Kenya. “Our continued support of the Kenya Open Golf Championship underscores our commitment to the development of sports in Kenya as we promote active, healthy living among consumers.”

This year, Coca-Cola has provided Dasani for all the golfing professionals at six different hydration points on the golf course. The company has also provided water for all the event support staff and has given the organizers Kshs.1.5million in cash towards the organization of the tournament.

Njonjo commended the Kenya Open Golf Ltd. for organizing the event and termed the continued inclusion of Kenya in the European tour as noteworthy. “We look forward to a very competitive championship and hopefully a Kenyan professional will emerge victorious this year.”

Speaking at the same ceremony, Kenya Open Golf Limited Chairman, Peter Kanyago said they were pleased that Dasani had again accepted to partner with the event. “Dasani has been our official water partner for over six years and we are glad to welcome them into the 2011 Barclays Kenya Open Golf Championship,” Kanyago commented.

The Kenya Open draws players and spectators from around the world and so far, 150 players from 15 European countries, the USA, Canada, South America and Australia have confirmed participation.

Photo courtesy of Kenya open golf.com

Read more on : Golf


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